— Newark, New Jersey
Custom signs for Newark businesses: storefront signs and channel letters, building identification, ADA and wayfinding packages, safety signage and fleet graphics. Gogi Signs has designed, manufactured and installed them across Essex County since 2005.
Manufacturer
Not a reseller
Trade-Grade
We supply sign companies
Certified Installers
Licensed & insured
Built to Code
No prohibited types
— Sign Company in Newark
Gogi Signs is a manufacturer as well as an installer, which counts for more in Newark than in most of the state. Design, fabrication, drawings and fitting sit with one company, covering exterior signage, interior and wayfinding packages, safety and regulatory signs, and fleet graphics.
The trade side of the business sets the standard. We supply other sign companies on a wholesale basis, and a buyer who builds signs for a living inspects a fabrication far more closely than an end client ever will.
In a city that rules out the printed lit box, that standard becomes the job. A channel letter is a made object — returns, faces, trim caps, wiring, mounting pattern — and it shows every shortcut taken in the shop. Newark’s code effectively requires the harder build, so who fabricates it stops being a detail.
The work itself runs across storefronts on Ferry Street and Springfield Avenue, the campuses and hospitals of University Heights, the offices around Broad and Market, and the warehouses and terminals along Doremus Avenue. One team covers all of it, from the first survey to the service call years later.
— Our Services
Design here begins with illumination, because the code settles it: channel letters, halo-lit letters or an unlit fabricated sign. Each changes depth, wiring and the wall build behind it.
Individually fabricated letters, panels and building identification in aluminum, stainless, acrylic and Dibond. Halo and reverse-channel work is routine here rather than an upgrade, and electrical is built to the New Jersey Uniform Construction Code.
Certified installers, licensed and insured, with certificates of insurance in your building owner’s or property manager’s name. Downtown work needs sidewalk protection; port and warehouse work means fitting around a live yard.
We measure the wall, find what is behind the facade, check the existing power and photograph the elevation. That becomes a drawing set at true scale, with the mounting detail resolved before anything is cut.
Failed LEDs and transformers, storm damage, corroded returns and letters that have lost a face. We check first what a repair triggers, since altering a non-conforming sign forces the whole thing to conform.
Multi-Site & Rollout Programs
Branch networks, clinics, campuses and terminal operators running one identity across several Newark addresses. One specification and one schedule, with each site surveyed on its own merits.
— Why Gogi Signs
Fabrication is the part of a Newark job that cannot be bought cheaply, and Gogi Signs does it rather than buying it in. That is the whole argument on a page like this one.
For a landlord, a school or a terminal operator, what that adds up to is a supplier still there for the next building and the next tenant change, working from a specification already on file rather than starting the drawing again.
— Our Products
Each is built for one building and one permitted area, in a form Chapter 41:9 allows.

Individually fabricated letters, front-lit or reverse-lit with a halo, wired and inspected to code. Newark permits these and prohibits the lit box, so this is the lit storefront sign here rather than one option among several.

Fabricated panel and dimensional-letter signage sized from your wall rather than a flat cap, and kept within four feet of the door, window or lintel line as the code requires.

Tactile copy and Braille, room and department identification, floor numbering and directional schedules for campuses, hospitals and managed buildings, produced as a scheduled set rather than ordered door by door.

Site safety boards, PPE and hazard signage, egress mapping and occupancy notices for warehouses, terminals and construction sites across the industrial wards, printed on stock that survives a yard rather than an office corridor.

Cut lettering, DOT numbering, partial and full wraps for drayage, distribution and service fleets, fitted by 3M certified installers and specified to survive a working yard.

Contractor identification boards, rendering panels, permit displays and scaffold mesh for the redevelopment work running across the city.
— Permitting & Zoning
Chapter 41:9 of the zoning regulations is unusually explicit about sign types. Knowing which side of the line a design falls on is what separates a fast approval from a redesign.
Modifying a non-conforming sign in shape, size, illumination, material or structure forces the whole sign to conform. A like-for-like LED swap is one thing; a new face on a prohibited cabinet is another. A sign damaged beyond half its replacement cost has to be rebuilt to conform as well.
A sign permit comes from the Zoning Officer, with a construction permit from the Construction Official where the Uniform Construction Code calls for one. In a designated historic district the application is referred to the Landmarks and Historic Preservation Commission, and upper-level building identification is prohibited on key, contributing and individually landmarked buildings.
The application is filed by you or your landlord. We assist with permits; we do not file them on your behalf. The permit is issued to you by the City of Newark, and no sign company can promise you an approval.
— Industries We Serve
Four distinct economies sit inside one city, and the sign each needs looks nothing like the others.
Port, Freight & Terminals
Doremus Avenue, Wilson Avenue and the marine terminals, plus the airport edge. Building identification, gate and dock signage, hazard marking and truck lettering.
Warehousing & Distribution
Third-party logistics, cold storage and food distribution across the industrial wards. Tenant identification, bay numbering and yard direction.
Restaurants & Food
Ferry Street and the Ironbound, plus Bloomfield and Mount Prospect Avenues. Fabricated letters, awnings, window lettering and menu displays.
Universities & Schools
University Heights and the school districts. Campus wayfinding, building identification, donor recognition and full room identification schedules, usually bought through procurement.
Hospitals & Clinics
The teaching hospital cluster and the clinics around it. Department identification, ADA room signage, directories and egress mapping.
Corporate & Professional
The downtown headquarters, law firms and financial offices around Broad and Market. Reception walls, suite identification and building signage.
Neighborhood Retail
Springfield Avenue, Market Street and Bergen Street. Fabricated storefront signage, window graphics and refacing for high-turnover units.
Arts, Events & Hospitality
The performing arts and arena district and the hotels around it. Event graphics, temporary banners and directional signage.
— Your Local Sign Company
What a New Jersey manufacturer gives a Newark client is continuity. The people who drew the sign are the ones who fit it, the specification stays on file when the second building comes along, and a replacement letter can be matched years later rather than approximated.
— Get Started
An address and a photo of the wall are enough to work out the permitted area, the illumination methods the code leaves open, and a price.
Where an existing sign is being replaced, say so. Whether it currently conforms changes the whole conversation, and finding out now costs nothing.
OUR SHOP
5 W Baltimore Ave, Ste 301 Linden, NJ 07036
Prefer to talk it through?
The wall dimensions and a photograph get you an accurate figure.
— FAQs
Yes. We produce exterior identification, lobby directories, suite signs, ADA signs, floor identification, reception signs, privacy graphics, and interior wayfinding.
Sign permit applications for property in a designated historic district are referred to the Landmarks and Historic Preservation Commission for a written report and decision, which adds a stage to the timetable. Upper-level building identification is prohibited on key and contributing buildings in those districts, and on individually landmarked buildings anywhere in the city.