Morristown, New Jersey
Sign Company in Morristown, NJ
Gogi Signs designs, builds, prints, installs, repairs and replaces custom signs for Morristown businesses. We make storefront signs and blade signs around South Street and Speedwell Avenue. We make awnings and window lettering for historic downtown façades. We also make the directories and suite signs that office and medical buildings need inside.
20+ Years Experience
Serving New Jersey Since 2005
In-House Production
Fabrication & Large-Format Printing
Commercial Installation
Insured Installation Crew
Morristown & Morris County
Local Sign Service
Sign Company in Morristown
Signs for a Walkable Downtown Business District
Morristown has a walkable downtown with restaurants, shops, offices, hotels, mixed use buildings, healthcare and historic buildings. Its businesses serve local customers and people coming in from across Morris County.
The Morristown Partnership represents more than 1,000 businesses in the Special Improvement District. Its downtown guide covers restaurants, shops, salons, fitness businesses, tourist spots and professional services. The town also sits where NJ Transit rail, I-287 and Route 24 meet. So customers include residents, office workers, visitors and commuters. Others come for dining, healthcare, events and professional services.
Signs here work at walking scale. People first see a storefront from across South Street, Speedwell Avenue or Washington Street. Then they see it again from beside the building. So several clear signs usually work better than one sign that carries every message.
The Green Exception
The Morristown Green Changes the Sign Conversation
The Green is one of the best known parts of downtown. The properties around it do not have the same sign options as other business blocks.
Morristown’s current sign ordinance allows projecting signs in the TC Town Center district. But it prohibits projecting signs on properties facing the Morristown Green. A business one block away may use a projecting sign if its district allows it. A storefront facing the Green leans more on wall signs, dimensional letters, window signs, custom awnings, door graphics and interior signs.
This is the clearest reason the address comes before the design. Two businesses can both be in “downtown Morristown” and still have different options. It depends on the zoning district and the exact frontage. A projecting sign is built hardware. You cannot change its specs after it is built.
Sign Area Limits
Morristown Puts a Real Limit on Sign Area
The rules here are more specific than a general “check with zoning” note. Three separate limits apply at once. The sign has to meet all of them.
- Sign count. Generally one sign per 75 feet of street frontage.
- Area per frontage. Signage is limited to 40 square feet per street front.
- Façade share. Total signage cannot exceed 15% of the ground-floor building face the sign fronts on.
- Wall-sign projection. No more than eight inches from the façade.
- Window signs. May not block the view through more than 25% of the window area.
- Wall signs are permitted in several commercial and mixed-use districts.
- Window and awning signs are permitted in MX-1, MX-2, TC and H.
- Projecting signs are permitted in the TC district: other than facing the Green.
- Roof signs are prohibited. Pylon signs are prohibited.
- Placement. Wall signs generally go at the first story or street level. There are limited exceptions for building name signs and single occupant buildings.
- Architectural features. Wall signs may not cover windows or interrupt friezes, string courses or other decorative façade details.
- Character. Signs must fit the building, its design, nearby buildings and the street around them. They should use quality materials and cut visual clutter.
Because three limits stack, the usable sign area is not just whatever space looks free above the storefront. A wide façade can still be capped by the 40 square foot frontage limit. A narrow one can be capped by the 15% rule. Before we build, we review the exact address, zoning district, frontage, building face, tenant area, sign type, mounting spot and existing signs. The application is filed by you or your landlord. We help with the permit paperwork, but we do not file it for you.
Awnings
Awnings Are Permitted, but Not Backlit
Awnings work well for restaurants, cafés, boutiques, salons, professional services and storefront entrances. They name the business and mark its storefront bay. Morristown allows awning signs in several business districts, including MX-1, MX-2, TC and H.
One rule shapes the build. The ordinance prohibits fully backlit translucent awnings. But the lettering itself may be translucent where the remaining awning material is opaque. That is a real difference, not a technicality. An awning that glows as a whole panel is not allowed. An opaque awning with lit letters is. So we choose the fabric and the lighting together, not one after the other.
We make and install custom fabric awnings with business names, logos, custom colors, valance lettering and custom graphics. We make new covers, replacement covers and new frames where needed. If an existing frame is sound, we check whether recovering it makes sense before we quote a rebuild.
Our Products
Custom Signs We Make for Morristown Businesses
Our New Jersey shop builds and prints exterior, interior and temporary signs for businesses all over Morristown.
Storefront Signs
Custom business signs sized to the building frontage, the architecture, the viewing direction and the sign rules that apply.
Channel Letters
Lit and unlit letters for retail stores, restaurants, offices, medical practices and commercial properties.
Dimensional Letters and Logos
Metal, acrylic and PVC lettering for exterior walls, reception areas, offices and branded interiors.
Custom Awnings
Fabric storefront and entrance awnings with custom colors, business names, logos and graphics. We build them opaque, not backlit.
Blade and Projecting Signs
Signs that stick out from the wall, for TC district properties where they are allowed and foot traffic matters.
Window Graphics and Lettering
Logos, business hours, printed graphics, vinyl lettering, privacy film, promotional graphics and temporary campaigns.
Lobby and Reception Signs
Dimensional logos, acrylic signs, metal letters, plaques and wall graphics for lobbies and reception areas.
Office and Suite Signs
Room numbers, nameplates, suite plaques, department signs and tenant signs you can swap out.
Vehicle Graphics and Lettering
Commercial lettering, business logos, decals, identification and graphics for company vehicles and fleets.
How It Works
From Site Survey Through Installation
Gogi Signs has served New Jersey businesses since 2005. We handle the work before production, plus installation and future service.
01
Site Survey
We measure the storefront, building, office or interior install area. We note the existing signs and mounting conditions.
02
Design and Planning
We fit the artwork to the real property, sizes, materials, build and viewing distance. It also has to meet the sign rules at the address.
03
Fabrication and Printing
Approved work goes through building, cutting, large format printing, vinyl, finishing and wiring where needed.
04
Installation
Our insured install crew sets up access and removes old signs when that is included. Then we install the finished work.
05
Future Service
We can come back when a tenant changes, lights need repair, vinyl needs replacing or you need another sign.
Historic Buildings
Signs That Belong on an Older Facade
Morristown has many older business buildings. The ordinance protects what makes them worth a look. A wall sign may not cover windows or interrupt friezes, string courses or other decorative details. On those façades, the sign has to use the space the building already offers, not take space from it.
Products that tend to work on older downtown buildings:
- Dimensional metal letters
- Routed sign panels
- Custom blade signs where permitted
- Fabric awnings
- Window lettering
- Exterior plaques
- Reception and lobby identification
- Low key lit letters where allowed
The point is not to make every sign look historic. A modern business in an 1890s building does not have to pretend. The sign just has to belong on its wall, in materials and proportions the façade can carry.
Offices & Mixed-Use
A Business Without a Storefront Still Needs a Sign Path
Downtown Morristown has a large office base next to its shops, restaurants, housing and hotels. The Partnership describes the district as exactly that mix. Many businesses there have no street level storefront at all.
A customer follows a sequence. First the building name, then a shared lobby, then a directory, then an elevator, then the suite. We make that whole path. Outside, we make building signs, tenant signs, window graphics and entrance signs. In the lobby, we make directories with changeable tenant listings and floor details. We make reception signs in dimensional logos, acrylic, metal letters, plaques and wall graphics. At the elevators, we make signs with floor listings, tenant names, accessibility signs and directions. We make suite signs with office names, room numbers, department signs and tenant plaques you can swap. We add privacy film for offices, conference rooms and glass partitions. And we make the permanent room signs and accessibility signs needed throughout.
Build it as one system with swappable tenant parts. Then a directory change is a strip, not a rebuild.
Healthcare
Healthcare Signage Around Morristown Medical Center
Healthcare is a major part of the local business scene. Morristown Medical Center runs a major regional campus on Madison Avenue. It offers emergency, heart, cancer, orthopedic, pediatric, maternity and other specialty services. Atlantic Health says it employs thousands of staff and physicians. That makes the hospital and the practices around it a large part of local jobs.
Signs on this kind of property have to work for people arriving somewhere new, often under stress. A matched package starts outside, with building names, practice signs and entrance signs. It covers building, floor, department and physician directories. It covers reception signs with practice logos and dimensional lettering, plus suite and department signs. It includes ADA tactile and Braille room signs and accessible restroom signs. It adds privacy film for offices, exam rooms, reception areas and glass partitions. And it adds wayfinding that links entrances, parking areas, elevators, departments and patient destinations.
On a campus that size, the pieces only work if they use the same names and one sign family. If a department has one name on the directory and another on its door, visitors stop trusting the signs.
Restaurants & Hotels
Dining and Hospitality on a Pedestrian Block
Morristown has a large dining and hospitality scene downtown. The Partnership’s current materials describe the district as a mix of dining, retail, entertainment, fitness, offices, housing and hospitality.
A restaurant on a busy walking block needs a sign that works from across the street and from beside the storefront. That is usually where a blade sign or awning earns its place, if the district and the Green rule allow it. The package then covers storefront signs, channel letters, custom awnings, window lettering and menu graphics. It also covers pickup signs, door hours, interior branding, restroom signs, directional signs, event graphics and temporary promotional displays.
A hotel or larger hospitality property carries the same system inside. The outside sign has to connect to interior directories, meeting room signs, ADA signs and event graphics. A guest looking for a function room follows the same chain of signs a patient follows to a suite.
Who We Work With
Businesses We Serve Throughout Morristown
We work with the restaurants and shops in the Special Improvement District and the offices and financial firms above them. We also work with the healthcare market around Madison Avenue and the hotels that serve it all.
Nearby service areas: Morristown is part of our Morris County sign company coverage. We also serve nearby businesses through our Parsippany-Troy Hills sign company, Westfield sign services and West Orange business signs pages.
Restaurants and Cafés
Storefront signs, channel letters, awnings, window lettering, menus, temporary graphics and interior signs.
Retail Stores
Exterior signs, window graphics, projecting signs where permitted, interior branding and tenant changeovers.
Healthcare and Medical
Building signs, directories, ADA signs, reception signs, privacy graphics and wayfinding.
Professional Offices
Directories, dimensional logos, suite signs, privacy film, reception signs and room signs.
Hotels and Hospitality
Outside signs, lobby signs, directories, event graphics, ADA signs and interior directional signs.
Property Managers
Tenant changes, directories, replacement panels, repair, sign removal and recurring building signage.
Financial Services
Office signs, reception signs, directories, plaques, privacy graphics and suite signs.
Franchises and Multi-Location
Repeat sign programs adjusted to the building, zoning district and property rules at each location.
Tenant Changeover
Taking Over an Existing Morristown Storefront or Office?
On older downtown buildings, the existing brackets and mounting points are worth more than the signs on them. If a façade already has an approved projecting sign bracket, you do not want to drill it again.
What you may inherit
- Channel-letter mounting points and electrical wiring
- Sign cabinets
- Awning frames and projecting-sign brackets
- Window vinyl
- Directory systems and interior plaques
- Reception signs and suite identification
A good bracket may hold a new sign. A directory may need only one tenant listing changed. A sound awning frame may take new fabric. Existing mounting may work with the new outside sign. Other parts are damaged, unsafe, the wrong size or do not fit the new business.
What the changeover covers
- Previous sign removal and existing-condition survey
- Storefront measurements
- New exterior identification and channel-letter replacement
- Awning recovering
- Directory updates and suite signs
- Reception signs
- Temporary opening graphics, then final installation
For property managers, we set repeat specs once. That covers tenant directories, suite signs, storefront signs, window graphics, ADA signs, floor and elevator area signs, replacement panels, leasing graphics and removal. Then the next tenant change uses the existing sign system instead of starting over.
Repair & Refacing
Sign Repair, Refacing and Replacement
Morristown has many established storefront and business signs, so many jobs here start with something already installed. LEDs fail, letters loosen, faces crack, awning fabric fades, window graphics age, directories go out of date and tenants move.
Gogi Signs repairs and updates business signs, whether or not our shop made them:
- Channel-letter repair
- LED and electrical service
- Replacement sign faces
- Damaged letter replacement
- Projecting-sign repair
- Directory updates
- Awning recovering
- Window-vinyl replacement
- Directory updates
- Tenant-panel replacement
- Sign removal
- Interior sign replacement
- New tenant conversion
If repair is practical, we repair the existing sign. On a downtown façade that is often the better answer, because the old sign already fits inside the area limits and the building rules. If a sign has reached the end of its useful life, replacing it is a better use of the budget. The new sign is sized to what the three limits actually allow.
Serving Morristown
Serving Morristown and Morris County
Gogi Signs serves commercial properties throughout Morristown, including businesses around:
- South Street
- Speedwell Avenue
- Washington Street
- The Morristown Green
- Madison Avenue
- Morris Street
- Downtown Morristown
- South Street
Morristown is still a major North Jersey business hub. It has rail access, highway links, a downtown business district, office space, healthcare, hotels, restaurants and regional events.
We also serve Morris Township, Florham Park, Madison, Parsippany, Hanover, East Hanover, Randolph, Denville and the towns around them. Some businesses have several Morris County locations. Our New Jersey shop can be your one source for building and installing all of them. Each property still gets handled to its own site and town rules.
2005
Serving New Jersey since
40 sq ft
Per street front, and 15% of the face
Insured
Commercial installation crew
In-house
Fabrication & large-format printing
Get Started
Planning a Sign Project in Morristown?
You may be opening a downtown restaurant or updating an office. You may need to replace a past tenant’s signs or add a building directory. You may need to recover an awning, repair channel letters or plan signs for a whole property. Either way, start with the address and a few photos.
Gogi Signs can handle site measurements, drawings, fabrication, large-format printing, installation, repair and future sign changes from our New Jersey shop.
OUR SHOP
7 W Baltimore Ave, Suite B, Linden, NJ 07036, United States
Prefer to talk it through?
Request a Quote
The property address and a photograph of the building start the job.
- Serving New Jersey since 2005
- In-house fabrication and printing
- Insured installation crew
- Repair and refacing on existing signs
FAQs
Frequently Asked Questions About Signs in Morristown
Morristown generally allows one sign per 75 feet of street frontage. Total signage is limited to 40 square feet per street front. It also cannot exceed 15% of the ground floor building face the sign fronts on. All three limits apply together.
They are allowed in the TC Town Center district, subject to the standards that apply. But projecting signs are prohibited on properties facing the Morristown Green. So the exact frontage decides.
The ordinance says window signs cannot block the view through more than 25% of the window area.
No. Morristown prohibits fully backlit translucent awnings. The lettering itself may be translucent where the rest of the awning material remains opaque.
Wall signs may project no more than eight inches from the façade under the current ordinance.
Yes. Wall signs may not cover windows or interrupt friezes, string courses or other decorative façade details. They generally go at the first story or street level. There are limited exceptions for building name signs and single occupant buildings.
Yes. We inspect the existing brackets, mounting, wiring, awning frames, cabinets and directories. We check if any of them can be reused.
Yes. If the existing sign system allows single replacements, we make the directory panel, office plaque or listing you need. You do not have to replace the whole system.
Yes. We make outside signs, directories, reception signs, ADA signs, suite signs, privacy graphics and interior wayfinding.
Send the exact property address and photos of the storefront or install area. Add your logo or artwork, photos of existing signs, and any landlord or property sign rules you have.