— Hackensack, New Jersey
Sign Company Serving Hackensack, NJ
Gogi Signs designs, fabricates, prints, installs, repairs and replaces commercial signs throughout Hackensack — storefront signs, channel letters, dimensional lettering, custom awnings, window graphics, directories, ADA signs, interior identification and tenant signage.
20+ Years Experience
Serving New Jersey Since 2005
In-House Production
Fabrication & Large-Format Printing
Commercial Installation
Insured Installation Crew
Hackensack & Bergen County
Local Sign Service
— Sign Company in Hackensack
Custom Signs for Hackensack Businesses
Hackensack combines a growing downtown, healthcare, professional offices, county government, retail, restaurants, mixed-use development and commercial properties tied closely to the Bergen County market.
That gives signage several different jobs depending on the address.
Our New Jersey team handles storefront signs, channel letters, dimensional lettering, custom awnings, window graphics, directories, ADA signs, interior identification, tenant signage, vehicle graphics and commercial sign repair — from site survey through installation.
— A Changing Downtown
Hackensack Is Changing, and Its Sign Needs Are Changing With It
The City describes downtown as a resurgent business district with thousands of new residents living within walking distance of traditional retail, restaurants, professional services and other businesses, alongside direct access to New York City and proximity to I-80, Routes 4 and 17, and the New Jersey Turnpike.
Older storefronts remain along Main Street and the surrounding blocks, while newer mixed-use buildings add ground-floor tenants, shared entrances, offices, residential components and multi-tenant interiors. The City maintains a Downtown Redevelopment Plan and adopted further amendments in January 2025.
- A ground-floor restaurant needs strong storefront identification and windows.
- An office tenant needs a directory and suite signs once customers are inside.
- A medical business needs privacy graphics, ADA identification and wayfinding.
- A mixed-use building may require several of these at once.
— Main Street Storefronts
Storefront Signs for Main Street and Downtown Hackensack
Downtown works at a closer viewing distance than the larger suburban commercial roads. People see the business from across Main Street, then approach on foot and continue beside the storefront.
The City’s sign code speaks directly to reducing visual clutter and creating signage that works with the architecture and the surrounding commercial setting. We separate storefront communication into four jobs:
01
Primary Identification
The business name and logo dominate the main exterior sign.
02
Sidewalk Identification
A blade sign, awning or secondary dimensional element for customers already moving along the frontage.
03
Entry Information
Hours, suite information, pickup instructions and accessibility details, closer to the door.
04
Promotional Messaging
Short-term offers, opening graphics and seasonal displays on the windows rather than in permanent sign copy.
The main storefront sign does not have to carry every piece of information when the rest of the frontage is planned properly.
— Our Products
Signs We Make for Hackensack Businesses
Our New Jersey shop produces fabricated, printed, exterior, interior, temporary and replacement signage for businesses throughout Hackensack.
Storefront Signs
Custom commercial identification built around the actual storefront, tenant frontage, architecture, and customer approach.
Channel Letters
Illuminated and non-illuminated fabricated letters for retail, restaurants, offices, healthcare, and commercial buildings.
Dimensional Letters and Logos
Custom metal, acrylic, PVC, and other dimensional lettering for exterior and interior applications.
Sign Cabinets and Replacement Faces
Replacement faces, tenant changes, graphics, and lighting service for usable existing cabinet signs.
Custom Awnings
Fabric awnings with custom colors, logos, business names, and graphics.
Blade Signs
Perpendicular storefront identification for eligible locations where local requirements allow it.
Window Graphics and Lettering
Printed graphics, cut vinyl, business hours, logos, privacy film, decorative film, and temporary promotions.
Lobby and Reception Signs
Dimensional logos, acrylic signs, metal lettering, plaques, wall graphics, and branded reception identification.
Directories
Building, floor, tenant, office, and department directories for shared commercial properties.
ADA Signs
Tactile lettering, Braille room identification, accessible restroom signs, and directional identification.
Office and Suite Signs
Room numbers, office plaques, nameplates, department signs, and replaceable tenant identification.
Vehicle Graphics and Lettering
Commercial lettering, company logos, decals, contact information, and fleet graphics.
— How It Works
From Site Survey Through Installation
Gogi Signs has served New Jersey businesses since 2005.
01
Site Survey
We measure the storefront or interior area, photograph the façade and document existing signs, brackets, awning frames, wiring and mounting conditions.
02
Design and Planning
Artwork is fitted to the actual tenant frontage and to whichever standards apply at the address — citywide zoning or an adopted redevelopment plan.
03
Fabrication and Printing
Approved projects move through fabrication, cutting, large-format printing, vinyl production, finishing and electrical assembly where applicable.
04
Installation
Our insured installation crew coordinates site access, removes existing signage where included, and installs the completed signs and graphics.
05
Future Service
When a tenant changes, lighting needs repair, a directory needs a new listing or window graphics need replacing, we can return to the property.
— Sign Rules & Permits
Hackensack Sign Permits Start With the Exact Address
There is a wrinkle here that matters more than any single dimension: signage standards inside an adopted redevelopment or rehabilitation plan can supersede the citywide sign standards — and redevelopment plans cover substantial parts of downtown.
Address
→
Applicable zoning or redevelopment plan
→
Sign design
→
Fabrication
- Permit required : Before a nonexempt sign is erected, altered, located or relocated.
- Change of occupancy : A change in occupancy or ownership triggers a sign-permit application for nonexempt signs.
- Wall signs, B and M districts : The lettering or graphic panel may not exceed 75% of the linear storefront width, with letters no more than two feet high.
- Temporary signs : Generally limited to eight square feet.
- Coming–soon signs : Removed by the date the business begins serving customers.
- Opening announcements : Removed within five days after the first day of operation, unless approved as permanent signage.
- Window signage : Regulated, with restaurant menu displays counted inside the permitted window-sign area.
- Restaurant menus : Alternatively in a small display case near the customer entrance, or an approved portable sign meeting placement requirements.
A commercial sign application asks for applicant and property-owner information, owner consent where applicable, a scaled rendering, colors, dimensions, height above grade, lighting, the property address, existing signs, proposed copy and the attachment method.
Because the 75% rule keys off the storefront, we need the actual tenant frontage before deciding how wide the letter set or panel should be. The application is filed by you or your landlord. We assist with permits; we do not file them on your behalf.
— Illuminated Signs
Illuminated Signs Need More Than a Bright Face
Hackensack places specific controls on illumination, and they shape how the sign is built rather than just how it looks.
- Light boxes and lit awnings : Only the letters and symbols may be illuminated — the background must remain opaque.
- 40% limit : Illuminated letters, logos and symbols are limited to 40% of the sign area.
- Hours : Artificial sign illumination is restricted between 11:00 p.m. and 7:00 a.m. unless the premises are occupied and attended.
- Internally illuminated signs : The light source should not be directly visible from outside the sign, and the code calls for diffused illumination rather than visible hot spots.
— Shared-Entrance Offices
Shared-Entrance Offices Have Their Own Sign Rules
The ordinance contains specific requirements for professional, business and medical office tenants sharing a common entrance. In the applicable districts, tenant identification or directory signs must be unlighted, limited to one sign per tenant, and uniform in appearance — each limited to two square feet with a vertical height of eight inches.
That applies to medical offices, law firms, financial services, consultants, real estate offices, professional practices and multi-tenant commercial buildings, and it means the directory or suite-identification system has to be planned as a building standard rather than letting each tenant install something unrelated.
We produce coordinated systems with replaceable tenant components, so a future change does not mean rebuilding the whole directory.
— Multilingual Signs
Signs for Businesses Using More Than One Language
Hackensack’s sign code addresses multilingual business signs directly. Text may be used in languages other than English, or alphabets other than Latin, but the ordinance requires English translation or Latin-alphabet transliteration at equal or greater size and visibility — and the combined text still has to fit inside the same maximum sign area and dimensional limits.
Adding a second language is therefore not a matter of squeezing another line beneath the first. We work through letter size, visual hierarchy, spacing, logo position, script direction, overall sign width and the municipal limits, so both versions stay readable rather than turning the sign into dense copy.
— Who We Work With
Businesses We Serve Throughout Hackensack
Healthcare, downtown retail and restaurants, professional offices, county government and the mixed-use buildings redevelopment keeps adding.
Healthcare and Medical Offices
Healthcare is a key sector in the city. We provide building, entrance, directory, suite, department, and ADA signs for clear wayfinding.
Restaurants and Cafés
Storefront signs, channel letters, awnings, window graphics, and menu displays, planned within permitted window limits.
Retail Stores
Exterior identification, dimensional signs, window graphics, temporary promotions and tenant changes.
Professional Offices
Directories, suite signs, reception logos, privacy film, room signs and office identification — built to the shared-entrance standard where it applies.
Mixed-Use and Multi-Tenant
Redeveloped properties now combine residential, retail, and office uses, requiring clear signs for entrances, lobbies, elevators, and corridors.
Property Managers
Common sizes, materials, type styles and replacement methods so the next tenant update fits the property instead of starting over.
Government and Institutional
County and institutional properties need clear building identification, directories, room and department signs, ADA signs, and interior wayfinding.
Contracting Companies
Office or storefront identification, door graphics, interior signs and vehicle lettering across the Bergen County market.
— Tenant Changeover
Tenant Changeover Moving Into an Existing Hackensack Storefront or Office?
The ordinance makes this the moment to review the signage: a change in occupancy or ownership requires a sign-permit application for nonexempt signs.
What you may inherit
- Channel-letter raceways and electrical wiring
- Sign cabinets and wall penetrations
- Awning frames and blade-sign brackets
- Window vinyl and directories
- Suite plaques, interior and reception signs
A usable cabinet may only need a new face, and a directory may need one listing changed — but the permit application is required either way.
What the changeover covers
- Existing-condition survey and storefront measurements
- Previous tenant sign removal
- New exterior identification and channel-letter replacement
- Sign-face replacement and awning recovering
- Window-vinyl removal and new window graphics
- Door lettering, directory updates and suite signs
- Reception and interior identification
- Temporary coming-soon graphics, then final installation
Coming-soon graphics come down when the business starts serving customers, so they are planned as short-term material from the outset.
— Repair & Refacing
Sign Repair, Refacing, and Replacement
Hackensack has a long-established commercial sign inventory across downtown storefronts, office buildings, healthcare properties and older commercial blocks. Over time LEDs fail, faces fade, letters loosen, awning fabric wears, vinyl ages, tenant names change and directories go out of date.
Gogi Signs repairs and updates commercial signage even when another company originally fabricated it. Common service work includes:
- Channel-letter repair
- LED and electrical service
- Replacement sign faces
- Dimensional-letter repair
- Blade-sign repair
- Awning recovering
- Window-vinyl replacement
- Directory updates
- Tenant-panel replacement
- Sign removal
- Interior sign replacement
- New tenant conversion
Where the existing structure remains useful, repair or refacing usually makes more sense than replacement — and an altered sign still needs the permit an entirely new one would.
— Serving Hudson County
Serving Hackensack and Bergen County
Gogi Signs serves businesses throughout Hackensack, including properties around:
- Main Street
- Downtown Hackensack
- Hackensack Avenue
- River Street
- Essex Street
- Passaic Street
- Summit Avenue
Hackensack remains one of Bergen County’s major commercial centers, with downtown redevelopment, healthcare, offices, retail, professional services and strong transportation access supporting a broad range of businesses.
For companies operating in several Bergen County communities — Paramus, Fair Lawn, Fort Lee, Palisades Park, Bergenfield, Englewood, Ridgefield Park, Teaneck and the surrounding towns — our New Jersey shop can provide one fabrication and installation source while each address is handled to its own requirements.
2005
Serving New Jersey since
Plan first
MRedevelopment standards can supersede
Insured
Commercial installation crew
In-house
Fabrication & large-format printing
— Get Started
Planning a Sign Project in Hackensack?
Whether you are opening a Main Street storefront, taking over a restaurant, moving into a medical or professional office, updating a building directory, replacing an illuminated sign, adding window graphics or repairing existing signage, start with the exact property address and photographs.
Gogi Signs can handle site measurements, design preparation, fabrication, large-format printing, installation, repair, and future sign changes from our New Jersey shop.
OUR SHOP
7 W Baltimore Ave, Suite, 301 Linden, NJ 07036
Prefer to talk it through?
Request a Quote
The property address and a photograph of the building start the job.
- Serving New Jersey since 2005
- In-house fabrication and printing
- Insured installation crew
- Repair and refacing on existing signs
— FAQs
Frequently Asked Questions About Signs in Hackensack
Generally, yes. Hackensack requires a permit before a nonexempt sign is erected, altered, located, or relocated. A change in occupancy or ownership also triggers a sign-permit application for nonexempt commercial signs.
In B Business and M Manufacturing districts, Hackensack limits the lettering or graphic panel to 75% of the linear storefront width, with letters limited to two feet high. Different redevelopment-area standards may apply at some addresses.
Yes, but Hackensack requires English translation or Latin-alphabet transliteration at equal or greater size and visibility when non-English languages or non-Latin alphabets are used for public-facing business identification.
The code provides specific standards for shared-entrance business, professional, and medical tenants. Identification signs must be uniform, unlighted, limited to one per tenant, and no larger than two square feet with an eight-inch maximum vertical height.
Yes. We can inspect the existing cabinet, raceway, wiring, awning frame, bracket, directory, and mounting conditions to determine what can reasonably be reused.
Yes. If the existing directory supports individual replacement components, we can produce the new tenant panel or office listing without replacing the full system.
Hackensack permits temporary opening signage subject to its size and timing rules. Coming-soon signs must be removed when the business begins serving customers.
Yes. We produce reception signs, directories, suite identification, tactile and Braille room signs, privacy graphics, and interior directional signage.
Yes. We can inspect and service existing commercial signage regardless of the original manufacturer when repair is safe and practical.
Send the exact Hackensack property address, photographs of the storefront or installation area, your logo or artwork, photographs of existing signage, and any landlord or property sign criteria you have.